Choosing Frames: Online vs In-Store

When it comes to choosing new glasses, many people are tempted by the ease of shopping online. While it can be a good place to start, there’s more to finding the right frames than just picking a style you like.

Buying Frames Online

Shopping online is convenient. You can browse from home and explore a wide range of styles and price points. It’s a great way to get a feel for what you like.

However, it can be difficult to judge how frames will fit and feel despite the online tools. Measurements such as bridge width, frame width and temple length aren’t always easy to get right and even small differences can affect comfort and how your glasses sit on your face. Without trying them on, it’s also harder to know if a frame truly suits your features.

Buying Frames In-Store at Kelly Eyecare

Choosing frames in-store offers a much more personalised experience. At Kelly Eyecare, we take the time to understand what works for you, not just in terms of style, but also comfort and practicality.

You’ll have the opportunity to try on a range of frames, with expert guidance on everything from bridge fit and frame width to lens depth and side length. We also offer in-store adjustments to make sure your glasses feel just right, along with tailored advice on lenses, coatings and your prescription.

Why Professional Fitting Matters

A well-fitted pair of glasses makes all the difference. The right bridge fit prevents slipping or pressure, while correct frame width improves both comfort and appearance. Lens depth can affect how your prescription performs, and the right temple length helps keep your glasses secure throughout the day.

The Best of Both Worlds

Online browsing can be a great source of inspiration, but nothing replaces trying frames on and getting expert advice.

As our patients have shared:

“They have a fabulous selection of frames for all budgets. All of the staff, without exception, were very helpful in helping me choose. I felt confident that they were able to tell me the truth about every pair I tried and were also able to guide me towards the shapes and colours that most suited me” – Juliet, Mar 26

"Frankly the diligence and attention to detail by the optician is very reassuring, and similarly the team who make sure I pick the right frames for the lens prescription." – Chris, Feb 26

"The friendly team were incredibly helpful in selecting glasses to suit my small face." – Venessa, Feb 26

If you’re thinking about new glasses, visit your local Kelly Eyecare branch. Our team is here to help you find frames that not only look great but feel right too.